Build better martech experiences.
Practical tools, step-by-step guides, and interactive references built for Adobe Experience Cloud practitioners — so you can spend less time digging through docs and more time delivering results.
Target Activity Explainer
Adobe Target
Know exactly which Adobe Target activity to run and why — compare all five types, get a tailored recommendation, and learn the pitfalls to avoid.
- 5 activity type deep-dives
- Decision guide
- Pitfalls & best practices
AA Segments vs CJA Segments
Customer Journey Analytics
Interactive explorer: compare containers, terminology, and capabilities — plus a guided decision tool to help you choose.
- Side-by-side comparison
- Container explorer
- Terminology translator
- Decision guide
Workspace Viz Chooser
Customer Journey Analytics
Find the right CJA or AA visualisation for your analysis — browse all 23 types or follow a 2-step guided flow.
- 23 viz types mapped
- Guided 2-step chooser
- Browse & filter by category
Workspace Hotkeys
Customer Journey Analytics
All 57 CJA Workspace keyboard shortcuts in one view — toggle between Mac and Windows.
- 57 shortcuts
- Mac & Windows
- 6 categories
AEP Architecture
Adobe Experience Platform
Interactive end-to-end martech stack — data ingestion sources, AEP platform layers, and activation destinations.
- 13 source categories
- AEP layer breakdown
- 13 activation destinations
Schema Explorer
Adobe Experience Platform
Browse and understand XDM schemas, field groups, and data types used in Adobe Experience Platform.
- XDM field group browser
- Data type reference
- Schema composition guide